Custom Software Development
Need Software Built for How Your Business Really Operates? We Build It.
Whether you're replacing outdated systems or starting from scratch, we help you take control with software that's tailored to your team, your goals, and your customers.
✓ Streamline Workforce Management — From rostering to role tracking, get full visibility and control over your teams and operations.
✓ Automate Complex Processes — Replace manual tasks and disconnected systems with smart workflows tailored to how your business runs.
✓ Track Jobs, Inventory, and Output in Real Time — Gain better insight across your manufacturing, service delivery, or production pipeline.
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Custom CRM
Off-the-shelf CRMs often fall short when it comes to the unique needs of your business. With a custom-built CRM, you get a solution that's designed specifically for how your team works—streamlining customer interactions, sales processes, and internal collaboration.
Whether on desktop or mobile, your staff can access, update, and manage customer data in real time—feeding valuable insights back into your business. The result? Smarter decisions, better service, and more opportunities for growth.
Manpower Management
Coordinating people and schedules across departments, sites, or shifts can quickly become overwhelming without the right tools. A custom manpower management system takes the pressure off, automating tasks like rostering, availability tracking, and workload balancing.
Tailored to your specific operations, it gives you greater visibility and control—reducing errors, improving accountability, and helping your team stay focused on what matters most.
E-Commerce
Stand out from the competition with a custom eCommerce website designed to deliver a fast, reliable, and seamless shopping experience. We build stores tailored specifically to your products or services—so your brand shines, and your customers keep coming back.
From streamlined checkouts to mobile responsiveness and real-time inventory, every feature is built around your goals. Whether you're launching a new store or upgrading an existing one, we help you turn browsers into buyers with a platform that performs.
WHAT DOES YOUR BUSINESS LOOK LIKE WITH CUSTOM SOFTWARE?
Imagine software built specifically for the way your business operates—no unnecessary features, no compromises, just streamlined tools designed to help you move faster, serve customers better, and scale with confidence. With purpose-built custom software and marketing solutions, you join the ranks of forward-thinking businesses that are using technology to gain a real competitive edge.
More and more businesses are turning away from generic, off-the-shelf systems. Why? Because they're often bloated, poorly optimised, and loaded with hidden costs. These platforms rarely fit your processes perfectly—and that misalignment creates inefficiencies that slow growth. That's why future-focused companies are choosing custom-built solutions: powerful web and mobile applications that do exactly what they need today, and scale effortlessly for tomorrow.
WHAT IS CUSTOM SOFTWARE DEVELOPMENT?
In the tech world, most software falls into two categories: mass-market solutions designed for broad, generic use—and custom software, purpose-built to meet the unique needs of a specific business.
Off-the-shelf software is often bloated with features you don’t need, limited in flexibility, and rarely fits your workflows without compromise. Custom software, on the other hand, is agile, efficient, and designed around your processes—not the other way around.
While all software is built with a goal, custom software focuses on your goals. Instead of trying to serve an entire industry—like retail point-of-sale systems—custom solutions are built to support your exact products, workflows, backend systems, payroll structures, and business rules. The result? A tool that fits perfectly, performs reliably, and scales with your success.
With custom software, your business runs smoother, faster, and with fewer frustrations.
You're no longer held back by clunky systems or generic tools that don't quite fit.
You'll likely see;
Less downtime on your software and hardware, wasting less money and keeping your clients happier
Paying lower annual fees on full suites of software of which you only use a small portion.
Flexible support with service staff available that intimately understand the inner workings of your software.
Easy-to-use applications that are made to suit your staff’s skills and knowledge.
Faster computing for less frustration, stress, and fewer surprises.
More powerful insights from your valuable data sources which enable you to grow your business with confidence.
This Is How a Typical Engagement Flows
The Long-Term Value of Custom Software
Investing in custom software can feel like a big step—but it's one that pays off. Beyond the initial cost, you're gaining a long-term asset and a strategic technology partner invested in your business success.
Custom software delivers measurable value over time. It streamlines your processes, increases staff efficiency, and gives you better access to the data that drives smarter decisions. Unlike off-the-shelf tools, it scales with your growth and adapts as your needs evolve—delivering lasting impact and a strong return on investment.
In summary, custom software development is more than just writing code—it's about understanding your business, solving real problems, and building tools that drive growth.
It's a strategic investment that transforms how you operate and sets you up for long-term success in a digital world.
YOUR SOFTWARE PROJECT DELIVERED WITH AGILE DEVELOPMENT
A critical factor in the success of any custom-built software development is the process followed by your software development company and team. At Digitize, we understand the importance of timelines, effective products, customer satisfaction, and happy clients, so we follow the Agile development process.
With Agile, you will see the benefits of your custom software development process sooner, with quickly deployed products that become available during the development cycle – enabling you to see returns much sooner than you would otherwise expect. Following the Agile methodologies, we develop your software in sprints, optimising our application development lifecycle to meet your needs. The key features of our full app development process include the following:
Planning
We work with you to find the right solutions that fit your unique requirements, gathering data that other processes are likely to miss.
Designing
With full transparency, we design software – application, programming, or system – to directly target your goals, with the capacity to adapt to your future needs as your scale your business.
Developing
Our expert software developers build the software quickly and efficiently according to the designs, ensuring that the software code meets the direct needs of your business. Our expert software developers build the software quickly and efficiently according to the designs, ensuring that the software code meets the direct needs of your business.
Testing
We thoroughly test the software to function on your systems, so there are no integration issues as you adopt the product into your business.
Deployment
With a working product built quickly and under your watchful eye, we seamlessly deliver your new software onto your systems, allowing your productivity and efficiency gains to be seen as soon as possible.
Each sprint is independently managed so that you can enjoy the benefits of custom software development as soon as they can be ready for deployment and so you can be certain that your new software will meet your requirements.
THE BEST TOOLS FOR SOFTWARE DEVELOPERS
When it comes to building software that’s fast, reliable, and built to last, choosing the right tools matters. At Digitize, we leverage a wide range of modern development frameworks and languages to deliver solutions that match your business goals—no matter the scale or complexity.
From Ruby on Rails for rapid development of high-performance web and mobile applications, to C# and the .NET framework for robust enterprise-grade integrations, we choose the best tools for the job—never a one-size-fits-all approach. Whether you're building internal platforms, customer-facing portals, or powerful backend systems, our team works with proven technologies to ensure your software performs exactly the way it needs to.
We work closely with businesses that need more than what off-the-shelf platforms offer. If you're constantly running into the limitations of generic tools, we can help you explore smarter options—solutions designed around how your business actually operates. From automating complex processes to improving data flow across departments, we develop systems that integrate cleanly and scale confidently.
If you're unsure where to begin or need guidance on what technologies are best suited to your needs, reach out. Our development process starts with listening—so we can build the right foundation, with the right tools, from day one.
Frequently Answered Software Development Questions
In the long run, custom software is basically always a more economical option. While you may pay more initially in some cases, most custom solutions for software development will be both cheaper to support and maintain, bring you greater returns on more efficient processes, and improve the productivity of day-to-day operations. Generic software is generally priced on a subscription model, so you actually have no limit to the expense over a long timeframe, but with a custom software solution, an upfront development cost is necessary before paying a cheaper ongoing support and maintenance fee.
The efficiency, reliability, quality assurance fast and expert support, and bespoke structure of custom software will not only save you on costs but also provide more tools to scale and grow your business.
Yes. With custom software and development companies, so much of the inside information of your business is considered and indeed included in your full service software development project. So it would be an issue if you did not own the intellectual property rights of your custom software. Not only do you own the custom software that is built for your business, but we are also happy to pass on the maintenance duties to support the adjustment and updating of your software to your staff or another provider if you wish. Our primary concern is in your business meeting its stated goals for your new custom software.
Each application development process is different depending on the scope of the project, development company, the unique business requirements you have, the integration into other systems, and many other factors. We can tell you that our software development lifecycle is optimised to give you access to your own software as soon as possible and maximise your efficiency as early as possible.
To achieve this, we use the Agile development and agile methodology to complete projects in ‘Sprints’, delivering distinct projects as they become ready for deployment, all under your supervision.
No. One of the primary benefits of custom software development is the flexibility it provides to your business, making growth more predictable with greater insights and more comprehensive systems that seamlessly grow and adapt to your changing needs. With off-the-shelf software solutions, growth can cause large additional costs in your software and technology, but those costs can be easily mitigated with adaptable custom software development company, that precedes your scaling business, paving the way to more customers, additional services, greater connectivity and reach, and more efficient management.
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Why partner with Digitize?
At Digitize, we are a focused team that invest constantly in improving so that we can provide the best capabilities to our clients. Our processes and teams are built around being flexible so we can deliver tailored solutions instead of trying to make existing solutions fit.
Each client has a dedicated account manager that will ensure you are always getting the best service possible.